Category Archives: Thinking

Remaining Loyal – it’s getting harder these days…

Once-standard comforts of airline travel appear to have been stripped away, even for loyal customers.

Find out why we believe the sustainable energy sector needs to devote more of its energy to brand building.

SIAL 2024 – making bold health claims

A glimpse into the future of travel

Workshops are a key tool within our methodology in order to help move a brand development process forward.

The Magnificent Seven – emerging trends from the 2024 Fancy Food Show

Building sustainability into the future of your brand or organisation

We’ve synthesised all our learning down to arrive at three New Food Drivers we believe will be important as we move through the next decade…

Held very two years in Cologne, it has almost 8,000 exhibitors from around 120 countries and is a truly global event.