When to test, and when to research
The terms ‘research’ and ‘testing’ imply different methodologies and outputs but what’s the difference?
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NPD Testing and Evaluation Research
Looking to launch a new product or extend the range of an existing one? Our research provides powerful consumer evidence to support the potential of new products.
Read MoreOnline Forum Research
Interested in finding out how your brand is perceived? Want to better understand your market place and competitors? Find out how you could benefit from our online forums.
Read MoreBuilding your sustainable energy brand
Find out why we believe the sustainable energy sector needs to devote more of its energy to brand building.
Read MoreHealth Messaging: Lessons from Paris
SIAL 2024 – making bold health claims
Read MoreA Connected Future Travel Experience
A glimpse into the future of travel
Read MoreOpening doors. Opening minds.
Workshops are a key tool within our methodology in order to help move a brand development process forward.
Read MoreWhat’s new in New York 2024?
The Magnificent Seven – emerging trends from the 2024 Fancy Food Show
Read MoreGrowing Brands Sustainably
Building sustainability into the future of your brand or organisation
Read MoreNew Food Drivers for 2024
We’ve synthesised all our learning down to arrive at three New Food Drivers we believe will be important as we move through the next decade…
Read MoreAnuga: ‘A World of Packaging’
Held very two years in Cologne, it has almost 8,000 exhibitors from around 120 countries and is a truly global event.
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