New York, the city that never sleeps and also the city that never stops snacking and loves sweet treats!
We’ve worked with New York-based business Terrafina for over a decade now. We’ve helped shape their brand strategy and created their strapline ‘A Healthy Obsession’. We’ve created pack designs for several ranges of nuts, trail mixes and snacks that they pack out in Pennsylvania.
With an impressive range of healthy fruit, nut and seed snacks under their belt, Terrafina wanted to extend further. They saw an opportunity to launch a range of snacks that would appeal to consumers who don’t have health at the forefront of their minds. They wanted to move into the sweet confectionery sector.